Speech Sound Elicitation & Target Word Selection That Works in Real Life
Many courses stop at ?how to get the sound,? but what happens next is just as important. This session will help speech-language pathologists bridge the gap between sound elicitation and selecting functional, motivating targets that accelerate progress. We'll explore: Quick, evidence-based elicitation strategies to get a sound started. How to choose functional, high-impact target words that fit the child's needs, environment, and therapy goals. Balancing complexity, frequency, and motivation to drive faster generalization. Real-world therapy examples that combine elicitation and target selection for maximum engagement.
Speaker

Shelby Ford, M.S., CCC-SLP is a pediatric speech-language pathologist and owner of Shelby the SLP, LLC in New Jersey, specializing in speech sound disorders and functional, engaging therapy. She is also the Director of Marketing for Bjorem Speech Publications and a national presenter known for creative, practical approaches to therapy.
Disclosure: Owner of Shelby the SLP, LLC., receiving compensation for this presentation. Part-time employee of Bjorem Publications.
Built for you
Who this course is for
Every minute is written for working clinicians, educators, and families. You walk away with real-world tools to try with your next learner, not abstract theory.
Speech-Language Pathologists
Early Interventionists
Special Educators
Pediatric Clinicians
After this course
What you’ll walk away with.
You leave with concrete skills and frameworks you can apply in your next session, classroom, or family visit, not just ideas to think about later.
Earn your CEUs
Attend the full course and pass the post-session assessment at 80% or higher. Your 0.1 ASHA CEUs are reported to ASHA when you opt in on the assessment.
- 01
You’ll be able to
Identify at least three evidence-based strategies for eliciting speech sounds in therapy.
- 02
You’ll be able to
Describe a framework for selecting functional, high-impact target words based on the child's needs, environment, and therapy goals.
- 03
You’ll be able to
Analyze an example target word list for complexity, frequency, and motivation to promote faster generalization.
The full 1 hour
Your learning path.
- 1
0-5 min- Welcome + Intro 0:05-0:30 - Evidence Based Elicitation Strategies 0:30-0:40 - Target Selection 0:40-50 - Activities and Generalization 0:50-1:00 - Closing and Q&A
Earn ASHA CEUs in three steps
Free courses, ASHA CEUs when you opt in.
Register & attend
Register in under a minute and watch on-demand, whenever it fits your schedule.
Pass the assessment
Complete the short post-course assessment with 80% or higher to confirm mastery.
CEUs reported to ASHA
Choose to be reported on the assessment and your 0.1 ASHA CEUs are filed to ASHA for you. No paperwork, no chasing certificates.
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